Alexis Quintal, Rosarium PR & Marketing Collective
Alexis Quintal is the CEO and Owner of Rosarium PR & Marketing Collective
For those who don't know anything about you or your work, can you provide a bit of background?
I’ve always been an entrepreneur at heart. As a young kid, I used to write books with stick figure drawings and sell them for 50 cents each. I wasn't 100% set on being an author, and I needed some time to find my path, so I studied hard, earning my master’s degree in higher education student affairs.
My first job was as an Admissions Advisor and Recruiter for the University of South Florida. It was a great start to my career, and I am very grateful for the experience. But it wasn’t long before I realized my passion was marketing businesses, not universities. I wasn’t quite ready to be an entrepreneur right away, but the seeds were planted.
After spending some time at digital ad agencies, I regenerated my entrepreneurial spirit and moved the pieces into place in 2020, and that led me to where I am today with Rosarium.
Was any one person who was instrumental in helping you get from where you started out, to where you are now?
Growing up, I watched my dad start his own company. I loved seeing how his hard work led our family to new opportunities. He planted the seed in my brain from a young age that I could be independent and successful like him. He taught me that I can be a total winner, if I think I can.
Is there a particular piece of advice you were given in the early days of your business journey that you still benefit from today?
My mentors in college were the Deans on campus and they always told me that I could do anything I set my mind to. They recognized my potential early on and provided me with leadership opportunities as a college student. Being able to experience that at a young age helped shape me into a leader as I became an adult. Having that type of support made a huge difference to me in my career.
What is the most important lesson you've learned about leadership in your business journey so far?
One important lesson I've learned is to trust my team and provide them with the flexibility they need to be creative. In our industry, we're often forced in a box, and the typical 9-5 schedule doesn't always enhance our creativity. I provide my team the opportunity to work whenever and wherever they want, as long as they meet deadlines. I highly recommend trying this out to other leaders as well.
What are the top three things you wish you'd known when you were just starting out?
1. You have to spend money to make money.
2. Surround yourself with optimistic, successful people who make a positive impact on your life.
3. Remember to have fun!
In your experience, what is the most effective way to build a strong network of mentors and advisors to guide you in your business endeavors?
Find a healthy mix of give and take. Having a network of advisors and mentors is great, but don't expect them to give you everything you need for nothing in return! There are many ways to provide value back to your mentors, such as introductions, referrals, or feedback. It will make them even more excited to support you in your growth!
How do you determine when it's time to pivot, and what factors should you consider in making that decision?
I think entrepreneurs should be ready to pivot at any moment, and be open minded to it. Change happens fast, and we need to be mentally prepared to roll with it and spend time understanding where the future of your industry is heading so you can avoid being the last one there!
How do you stay motivated and inspired during the business cycle of ups and downs?
I am ready and open minded, and this is the best way to stay motivated and inspired! I'm also incredibly grateful that I get to do what I love everyday, so even in the more difficult moments, I still recognize the fact that I am lucky to be in the position that I am in.
Looking back, what one thing would you do differently if you could start your journey over again?
I'm not sure I would do anything differently. Even the mistakes I made helped lead me to where I am today. And I'm sure I will continue to make mistakes. It's all a learning process and I am happy with where my journey has led me.
Where should people follow you to find out more about your work?
