Lisa Upsher is the Director and Founder of Living Better Health, a company creating Superfood supplements stocked in stores including Selfridges. Lisa talks to The Industry Leaders about her journey within the health food industry.
How did you end up sitting where you are today?
I got ill when I was in my 20's and this lead to a career change into Complementary Health. Over the past 25 years, I have trained in most modalities but specialise in Hormonal Health, especially Menopause. I work with women of this age group to rebalance their lives physically and emotionally.
After having 3 children very close together, I needed something to support my lack of sleep. I set about making natural health easy, wanting to see changes with simple and easy steps and Living Better Health Superfoods was born.
What kind of work does your role involve?
The company has grown so much that I now split my time between my private membership groups, my 1-2-1 clients, and overseeing the company's superfood growth within product management and marketing strategy.
I love coaching and I never want to give this up, but designing, producing and bringing a product to market has been a great learning curve. We have six blended superfoods in our range and are listed in Selfridges and many other health food stores.
What gets you excited about your industry?
I love how everything that I do has a cross-over, but it is also so diverse. I find that my work now is a creative flow, but I just change the 'product' that I am working with. Sometimes is it a person, people or a tangible product. It is exciting and interesting to see who everything responds from the same place, but just with different layers.
What's the best advice anyone ever gave you?
We try to fit in, look the part, or be like someone else because they may be experiencing success. But part of success is sitting in your authentic self. You keep your eye on your goal, remain true to yourself and keep moving forward every day.
What, or who inspires you?
I love Tony Robbins because his energy and passion are off the wall! He has this amazing way of drawing the right information out of people in the most simplistic way, and everything he does, he does from the heart.
How do you keep up to speed with what's happening in your industry?
Marketing strategy is now something I spend a lot of time on. So, as a company, we know who our client is, and we make sure that we keep up to date within this area of the industry. You have to be careful not to get too sidetracked in the new shiny things that come out within the market because many are not around for the long haul.
What was the most challenging project or situation you've overcome?
For my 50th birthday, I climbed to Everest Base Camp, and this was one of the most challenging situations I have ever overcome as I got severe altitude sickness the last few hours before reaching the camp. Every step felt like I was walking through glue, my backpack felt like I was carrying rocks, and I was an emotional wreck from the exhaustion.
I said in my head, 'just focus on one foot in front of the other,' and I said this for 4 hours until I reached Base Camp and then for another 4 hours to get back to camp!
You finish work today and step outside the office to find a lottery ticket that ends up winning $10 million. What would you do?
After a year of homeschooling three teenagers whilst working full time, I would definitely take the day off!
I would then scoop up my children and fly to the Caribbean to buy a second home and stay there for a year until the world sorts itself out.
How do you switch off after a day at work?
I love to have balance in my life. So, if I've been sitting at my desk all day, I take my dog for a run in the woods. I use to box a lot (pre covid) as this is something I have done for years, and if I am not boxing, I will meditate. They are at complete extremes of the spectrum!
If you had one wish for the future of your industry, what would it be?
For the industry, I hope that it continues to grow and people see the necessity of putting their health at the top of their priorities, rather than looking only when they have symptoms.
What book or podcast should everyone know about?
Book: Bryon Katie, 'Loving What is'.
This book completely changed my life, and I use its teachings to help and guide others.
How should people connect with you?
FB: The Totally Living Better Club
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